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Tag Archives // Presentation & Trial Strategy

The Curious Case of Philando Castile and the Little Voice in the Backseat

August 30, 2016 // Uncategorized // No Comments

August 30, 2016 One of the more disturbing aspects of this case is the presence of the four year old child in the backseat of the vehicle being driven by Mr. Castile. This child, whose mother Diamond Reynolds was in the front […]

The Curious Case of Philando Castile: A Trial Consultants Perspective

July 27, 2016 // Social Media // No Comments

The Curious Case of Philando Castile: A Trial Consultant’s Perspective   And so it begins again.  Come with me on a journey, winding through the curious case of Philando Castileviewed through the eyes of a Trial Consultant. How will this case meander its way through the court […]

Need a Clear Roadmap for Successful Trial Strategy?

January 13, 2016 // Law, News and Views // No Comments

January 13, 2016 By Amy Singer, Ph.D., and Kemberlee Bonnet, M.A. Part 1 Have you ever conducted a Decision Navigation® research study? It’s an excellent tool that allows researchers to plan a very detailed decision tree for successful litigation strategy. […]

Applied Kabbalah: 10 Sacred Attributes to Integrate into Litigation – Part Four: Kindness

November 3, 2015 // News and Views // No Comments

November 2, 2015 By Amy Singer, Ph.D. and Kemberlee Bonnet  In our prior article we discussed the sacred attribute of Chokmah, which translates to “wisdom” (Applied Kabbalah: 10 sacred attributes to integrate into litigation – Part three: Wisdom, June 17, 2015), […]

Applied Kabbalah: 10 sacred attributes to integrate into litigation – Part three: Wisdom

June 17, 2015 // Law // No Comments

By Amy Singer, Ph.D., Diana Greninger and Kemberlee Bonnet In our most recent article we discussed the sacred attribute of Binah, (Applied Kabbalah: 10 sacred attributes to integrate into litigation – Part two: Understanding, May 5, 2015) which translates to […]

Cuing Positive Memory Recall With Jurors

June 17, 2014 // Law // No Comments

By Amy Singer, Ph.D. Hypnotists, behavioral modification counselors, specialists in neurolinguistic programming, and similar professionals are knowledgeable about, and employ, various highly powerful psychological techniques to convince, persuade, and influence others. Some of these techniques are directly applicable for use […]

The power of discovering the argument to which there is no counterargument

May 29, 2014 // Law // No Comments

By Amy Singer, Ph.D. and Diana Greninger What is the key to winning a jury trial?  Finding the argument to which there is no counterargument…and making sure the jury understands it clearly.

Online focus groups: A technological solution to traditional focus group challenges

February 11, 2014 // Law // No Comments

By Amy Singer, Ph.D., Diana Greninger and Kemberlee Bonnet Until recently, traditional face-to-face focus groups have been the obvious and most widely used method in conducting research.  However, like anything else, face-to-face focus groups have their challenges. For example, traditional […]

Content Analysis and Demonstrative Aids

January 23, 2014 // Law // No Comments

By Amy Singer, Ph.D., Diana Greninger and Kemberlee Bonnet Demonstrative aids are a means to present specific elements of a case. One way to assess the effectiveness of your demonstrative aid is through content analysis of real-time mock juror responses. […]

Technology and public sentiment: How to create the most effective demonstrative aids

January 14, 2014 // Law // No Comments

By Amy Singer, Ph.D. and Diana Greninger and Kemberlee Bonnet   Technology has certainly made its advances in the courtroom over the past couple of years. Among other things, it provides a means for the retrieval and analysis of numerous […]